AI Visibility Consultant in Toronto
An AI visibility consultant helps your brand appear when people ask ChatGPT, Perplexity, Gemini, and Google AI questions in your category. Omer Kapelushnik is a Toronto-based AI visibility consultant who works directly with eCommerce brands and growth companies to build the content infrastructure, schema signals, and authority profile needed to get cited by AI models — not just ranked by Google.
What an AI Visibility Consultant Does
AI visibility consulting is a specialized discipline that sits at the intersection of content strategy, technical SEO, and large language model behavior. An AI visibility consultant analyzes how AI platforms read your content, identifies why your brand isn’t being cited in AI answers, and implements the specific changes that shift that.
This is different from traditional SEO consulting. Traditional SEO targets Google’s ranking algorithm. AI visibility consulting targets how models like ChatGPT, Perplexity, and Gemini decide which brands to mention, cite, and recommend in their responses. The signals are different. The content structures are different. The measurement is different.
A qualified AI visibility consultant will:
Audit your current AI footprint
Identify exactly which queries surface your brand across 6 AI platforms and which don’t — and why.
Restructure content for LLM readability
Rewrite pages using answer-first structure, semantic heading hierarchies, and FAQ coverage that AI models can parse and cite.
Implement schema markup
Add FAQPage, Product, Organization, and LocalBusiness structured data that feeds AI models the signals they need.
Build citation authority
Identify and pursue the third-party sources — directories, review platforms, publications — where AI models look for brand validation.
Measure AI visibility monthly
Track your brand’s citation rate across ChatGPT, Perplexity, Gemini, Claude, Google AI, and Bing Copilot with a consistent scoring methodology.
Working With Raywise
Raywise is a boutique AI visibility consultancy run by Omer Kapelushnik, a Toronto-based growth strategist with 15+ years of experience scaling eCommerce and B2B brands across North America. Every engagement is handled directly by Omer — no account teams, no junior staff doing the work.
The practice is deliberately small and specialized. Raywise takes on a limited number of consulting clients at a time to ensure every brand gets a senior-level strategy, not a templated playbook.
Based in Toronto. Working globally. Free initial audit for every new client.
Related Services & Resources
Free Strategy Call with Toronto’s AI Visibility Consultant
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