Be Where
AI Goes to Learn.
AI models cite the sources they’ve been trained on and the sources they trust. We place your brand on both lists.
Citations are the currency of AI search.
AI models source information from two categories: their training data — publications, authoritative directories, and established sites — and their live retrieval layer of recent, crawlable, linked content. Citation building puts your brand on both.
This isn’t link building for Google. It’s presence building for the information networks AI models trust. The brands cited most in AI answers are the brands with the deepest, most consistent presence across the sources AI actually learns from.
How we build it.
Source Mapping
We identify the directories, publications, forums, and reference sites that AI models in your category actually cite — not just generic authority sites.
Strategic Placement
We execute a targeted placement strategy: business directories, industry publications, review platforms, Q&A sites, and expert forums where buyers’ questions get answered.
Citation Network
We build cross-platform citation consistency that creates multiple pathways for AI models to encounter, verify, and trust your brand.
We track every citation as it compounds.
Spotlight’s prompt discovery identifies which queries drive citations in your category, then tracks your brand’s growing presence as our placement strategy takes effect. Your AI Presence Score reflects the cumulative weight of your citation network across ChatGPT, Perplexity, Gemini, and 5 other platforms.
Ready to appear in AI answers?
Start with a free AI Visibility Audit. We’ll show you your current AI Presence Score and exactly where the gaps are.