AI Visibility Audit for eCommerce Brands
Most eCommerce brands are invisible in AI search — not because their products aren’t good, but because their content isn’t structured for how AI models read and cite sources. An AI visibility audit reveals exactly where you’re missing, who’s winning instead of you, and the specific changes that move the needle.
What We Audit
The Raywise AI Visibility Audit covers six AI platforms and your full content ecosystem, giving you a complete picture of your current AI search footprint.
Platform Coverage
ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, and Bing Copilot
Citation Analysis
Which queries mention your brand, which don’t, and who’s being cited instead
Content Scoring
Page-by-page assessment of headings, answer-first structure, and schema markup
Competitor Map
A map of which competitors appear in AI answers for your top 20 target queries
Schema Assessment
Review of existing structured data and recommendations for FAQPage, Product, and LocalBusiness schema
Priority Fix List
A ranked list of content changes ordered by expected AI visibility impact
How the Audit Works
Discovery Call
30 minutes to understand your top products, target queries, and current content strategy.
Platform Sweep
We run your top 50+ target queries across all six AI platforms and document every citation result.
Content Analysis
Your top pages are scored for AI-readability: structure, authority signals, schema, and answer clarity.
Competitor Mapping
We identify who is being cited instead of you and what their content does differently.
Report & Debrief
You receive a full written report plus a 60-minute debrief call with Omer to walk through every finding.
Who It’s For
This audit is built for eCommerce brands that:
- Already invest in SEO or content but aren’t appearing in AI answers
- Want to understand their AI search position before a larger visibility project
- Are seeing traffic flatten or decline as AI-driven discovery grows
- Compete in categories where ChatGPT and Perplexity are actively shaping purchase decisions
Frequently Asked Questions
What is an AI visibility audit?
An AI visibility audit is a structured analysis of how well your brand appears when AI models like ChatGPT, Perplexity, Gemini, and Claude answer questions related to your industry or products. It identifies gaps, missed citation opportunities, and content fixes that help your brand get recommended by AI.
How long does an AI visibility audit take?
A typical AI visibility audit takes 5–10 business days, depending on the size of your site and the number of AI platforms included. Raywise delivers a full written report with prioritized fixes.
What does the audit cover for eCommerce brands?
For eCommerce brands, the audit covers: AI citation analysis across 6+ platforms, product page content scoring, FAQ and schema markup assessment, competitor citation mapping, and a priority fix list targeting the highest-impact changes.
How is an AI visibility audit different from an SEO audit?
A traditional SEO audit focuses on Google rankings, backlinks, and technical performance. An AI visibility audit focuses on whether AI models cite your brand as a trusted source when users ask questions in your category. Both matter, but AI visibility requires different content structures and signals.
Do I need an AI visibility audit if I already rank on Google?
Yes. Google rankings and AI visibility are increasingly separate. Many brands that rank on page one for their keywords are completely absent from ChatGPT and Perplexity answers. An audit reveals exactly where AI search is sending your potential customers instead of to you.
What deliverables come with the audit?
You receive: a platform-by-platform visibility score, a competitor citation map, a prioritized content fix list, schema markup recommendations, and a 60-minute debrief call with Omer to walk through the findings.
Get Your Free AI Visibility Audit
Find out where your eCommerce brand stands in AI search — and exactly what to fix first.
Request My Free Audit →